Starting price$14/seat/moLite, billed annually
Free trial / plan14-day free trial
Vettlo score82/100
G2 user rating4.3/55,100 reviews
Pipedrive Review (2026): Pricing, Pros and Cons
We may earn money when you click links on this page. Partner compensation may affect which products we include and where they appear. See how we make money.
Short answer
Pipedrive ranks #3 of 7 in our CRM tools ranking (82/100). Best for small, pipeline-first sales teams. Paid plans start at $14/seat/mo (Lite, billed annually).
What is Pipedrive?
Pipedrive is a deal-centric CRM built around a visual pipeline, activity reminders and simple automation.
Who it's best for
Founder-led and SMB sales teams that want reps working the pipeline within a day, without an admin.
Why we rank it
The pipeline view and activity prompts push reps toward the next step on every deal, which is where small teams lose the most revenue.
Pros and cons
Strengths
- Fast to set up and easy for reps to adopt
- Clear visual pipeline with activity prompts
- Marketplace covers common add-ons
Watch-outs
- Reporting is lighter than enterprise CRMs
- Marketing features are add-ons rather than core
Skip it if: Not a fit if you need deep account hierarchies or complex permissions.
Pipedrive pricing
Paid plans start at $14/seat/mo (Lite, billed annually). Free plan or trial: 14-day free trial.
From Pipedrive's pricing page, checked on the date at the top of this review. See how it compares on price in our CRM tools pricing overview.
How we scored Pipedrive
CRM Software score: 82/100
Pipeline & deal management (25%)4.5/5
Automation & workflows (20%)3.5/5
Reporting & forecasting (20%)3.5/5
Integrations & data quality (15%)4/5
Usability & rep adoption (10%)5/5
Price & value (10%)4.5/5
Each criterion is rated 0 to 5 and weighted for the category. See our methodology.
How Pipedrive compares
| # | Tool | Best for | Starting price | Score |
|---|---|---|---|---|
| 1 | Salesforce Sales Cloud | Enterprises with complex sales processes | $25/user/mo | 91/100 |
| 2 | HubSpot Sales Hub | Teams that want marketing and sales on one database | $7/seat/mo | 88/100 |
| 3 | Pipedrive | Small, pipeline-first sales teams | $14/seat/mo | 82/100 |
| 4 | Zoho CRM | Budget-conscious teams that want depth | $14/user/mo | 78/100 |
| 5 | Freshsales | Teams that want built-in AI scoring on a budget | $9/user/mo | 76/100 |
| 6 | Close | High-volume inside sales and calling | $35/user/mo | 75/100 |
Alternatives and comparisons
Pipedrive FAQ
How much does Pipedrive cost?
Paid plans start at $14/seat/mo (Lite, billed annually). Free plan or trial: 14-day free trial.
Is Pipedrive worth it?
Pipedrive scores 82/100 in our CRM tools ranking, where it is best for small, pipeline-first sales teams. It's a weaker fit if: not a fit if you need deep account hierarchies or complex permissions.
Does Pipedrive have a free plan or trial?
14-day free trial.
What are the best Pipedrive alternatives?
In our CRM tools ranking, the closest alternatives are Salesforce Sales Cloud, HubSpot Sales Hub and Zoho CRM.